When it comes to professional writing, one must think about their audience when drafting a document. The audience has much to do with what style to choose, word usage and vocabulary, and overall tone. If a writer is speaking to the CEO of a company, he or she may be more formal than replying to a co-worker over email.

Just as audience is important, clarity is an even larger aspect to professional writing. Professional writing should be clean, easy to navigate, easy to read, and easy to understand.

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